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How to post storybooks to Instagram

Sharing your Storybook on Instagram via Stories using Vertical Video

Updated this week

Click the button above to see the video on how to post to Instagram, and below are the steps. It is best to post via your phone on the Instagram app.


  1. Generate your vertical video
    In your Storybook, go to Share & Embed and select Generate Vertical Video. If it's already available, then download it and send it to your mobile device.

  2. Wait for the email
    You’ll receive an email when your Instagram video is ready to download. This can take up to 20 minutes as the render process is complete—feel free to step away.

  3. Download the video
    Open the email, tap the vertical video download, and save it to your device. For best results, post via the Instagram mobile app so you can add a clickable link and music.

  4. Open in Instagram
    Once downloaded, open the video and select Instagram. Tap Story (you can also post as a Reel or post, but Story is most effective for adding the link and music).

  5. Add your branded link
    Tap Done, then the icon menu → Link. Copy your branded Storybook link (from your email or Share & Embed tab in Studeo) and paste it. Drag the link over View Storybook at the bottom.

  6. Add music
    Tap the Music icon, choose a genre that fits the property (e.g., jazz), then tap the circle with an “x” in the middle to play music only.

  7. Share and highlight
    Tap Share → Your Story, then add to Highlights by clicking the plus button and naming it (e.g., Listings or Listing Storybooks). Stories last 24 hours, but highlights remain visible indefinitely.

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